Category: Brand Marketing
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How AI Search Results Impact Your Website Content
The way people find information online is changing fast, and AI-powered search is leading the way. From Google’s Search Generative Experience (SGE) to AI chatbots like ChatGPT and Bing AI, search engines are now generating answers instead of just listing links. This… Continue reading
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The Difference Between a Plan and a Strategy
There is a lot of confusion on whether you have a plan or a strategy, let’s take a look at each one and discover why you need both. A marketing strategy and plan are two key components of a great… Continue reading
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Why You Need A Marketing Plan
If there were one silver bullet for marketing, you wouldn’t need someone (me!) to help build your brand and increase sales, because you would just do that one thing and your business would go viral. I always tell people that… Continue reading
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How to be a Valuable Brand Ambassador
Free shoes, a like minded community, so many things to love about brand ambassador teams. But are you cut out to be a valuable brand ambassador? Continue reading